STUDIO 777 Reports August 2014 Results and L$450,785 Dividend


STUDIO 777 Reports August 2014 Results; Shareholder Dividends Increase Over L$40,000 to L$450,785!

NEW YORK, NY and Second Life – September 7, 2014 — STUDIO 777 (CAPEX: FUN) today reported results for the month ended August 31, 2014, with Shareholder dividends increasing 11% to L$450,785. FUN experienced an exciting month in August with heightened revenue and great traffic during a traditionally slower month. During August FUN continued steady progress with its application to become a Licensed Skill Game Operator with Linden Lab, prepared to comply with new Skill Gaming rules and regulations, and continued strong business during a time of transition in the Skill Gaming sector. L$375,000 of IPO funds were released from Restricted Assets for costs related to FUN’s application to become a Licensed Skill Game Operator. L$4,485,600 remains in Restricted Assets, part of the L$44,854,544 total Shareholder Equity.

Overall, steadily increasing revenue in all sectors and continued development and opportunities related to Linden Lab’s Skill Gaming polices place FUN at the forefront of the Skill Gaming sector as it enters an exciting new phase. Reflecting its positive long-term outlook and the momentum associated with growth and expansion initiatives, Shareholder dividends rose 11% from L$406,894 to L$450,785. The dividend will be paid today to all Shareholders of record, to continue the intention that dividends will be paid on the 7th of each month.

KariAnne Starsmith, FUN President, commented, “We are thrilled that we had a great month of revenue and traffic during the lazy days of Summer, and that we we’re able to increase dividends to our valued Shareholders. Our hard work is paying off as our Skill Game Operator application is moving along smoothly, we were converted to a Skill Gaming Region, and our attorney is preparing our Reasoned Legal Opinions (“RLOs”). We are grateful that our Shareholders have stayed with us, and happy to say that more good news is coming. We’re looking forward to it and and thank our Shareholders, Team, Partners and friends!”

STUDIO 777 (FUN) August 2014 Financial Statement

Balance Sheet

Builds and Functional Objects L$250,000
Unique, Custom Made and Proprietary Objects L$250,000
Games, Contest Boards and Equipment L$30,000,000
Scripted objects L$250,000
Intellectual Property L$3,000,000
Transferable Objects L$100,000
Cash L$7,004,544
Ads-O-Matic 50% Ownership L$500,000
Goodwill L$3,500,000



Cash Flow



REVENUE L$15,898,631
TOTAL REVENUE L$18,599,382


Land L$72,000
Donations L$75,000
Skill Gaming Legal Fees L$375,000
Staff L$250,000
Events and Comps L$354,044
Marketing L$1,103,185
Games, contests, incentives L$15,739,175
Total L$17,955,404

PROFIT L$643,978

Percentage to Dividend: 70%
Dividends to Shareholders L$450,785
Retained Earnings L$193,193





(1) STUDIO 777’s IPO took place in June, 2014. Funds raised are to be used as discussed in our IPO Application (see For more information about Restricted Assets, please see

Number of Shares Outstanding 20,000,000
Net Value Per Share L$2.24
Earnings Per Share L$0.03
Dividends Per Share L$0.0200
Dividends Paid To Date L$1,210,871


ABOUT STUDIO 777: Since 2009, STUDIO 777 (CAPEX: FUN) has welcomed over 1 million Guest visits with over 50 million minutes spent at 777 in the Second Life virtual world. With 30,000 Group Members, over 1,400 Live Events with international DJs & L$ prizes, 50 Mall Stores, and L$250 Million Linden won by Players and Guests, STUDIO 777 has gained a reputation for trust, integrity and fun. 777 has been ranked third highest in traffic in Second Life and honored to be named Second Life’s #1 Skill Gaming Nightclub & Resort. Visit STUDIO 777 in Second Life at Twitter @Studio777Club and on the web at

ABOUT CAPITAL EXCHANGE: Capital Exchange ( is Second Life’s largest stock market simulation game. In the last 12 months over L$120,000,000 of virtual stock within the game has been traded. Skip Oceanlane has been the Capital Exchange CEO since January, 2011.

ABOUT LINDEN LAB: Founded in 1999 and headquartered in San Francisco, Linden Lab makes shared creative spaces that inspire and empower users to explore and share their creativity with others. For more about Linden Lab, its products, and career opportunities please visit

Safe Harbor Statement:

This document contains statements which may constitute forward-looking statements. Those statements include statements regarding the intent, belief or current expectations of STUDIO 777, members of management, and assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Capital Exchange is a fictional stock market simulation game operating for entertainment and educational purposes only. All activity regarding Capital Exchange is governed by CapEx’s disclosure statement at and full rules for CapEx participation are at

Copyrights and trademarks are STUDIO 777 Partners. All worldwide rights reserved. Second Life is a registered trademark of Linden Research, Inc. All trademarks, product data, logos and copyrights are the property of their respective Companies and no endorsement is implied. STUDIO 777 is proud to be equal opportunity and welcomes all applicants.


For STUDIO 777: Luke Slingshot, KariAnne Starsmith
In world: Luke Slingshot, KariAnne Starsmith
Email: Mr. Slingshot:, Ms. Starsmith:



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